In a nutshell, Marketing is helping people who are looking for your services to find you, like you, and trust you. It is expressing yourself and your business in a wonderfully, engaging way. Marketing teaches people about your products. Another part of marketing is giving great service so people return and bring others.
In this busy world with its many distractions, it isn't enough just to have a website or a great logo. It is necessary to have a marketing plan and a way to track how the plan is working. All the pieces have to fit, work together, and achieve the stated objective.
Zee Designs can help you create a comprehensive plan AND create all the pieces that will drive it to success. The topics below contain just a few of the ways we can help.
There are many choices when it comes to affiliate advertising programs. Choose wisely, and try to match your new "advertisers" to the content of your site. Most of the programs being offered are "click" based, which means that a visitor must click on the ad in order to generate a payback to you. The amount varies, but generally seems to be in the 10-cent to 20-cent range. The actual revenue generated will depend on how good the ad is and how well it fits with the demographics for your site. From what we have experienced and based on current industry data, you might expect to make between $0.50 and $1.00 per thousand page views. If you do the math, 100,000 page views a month would generate approximately $75 income.
Affiliate advertising will represent a small secondary source of revenue. For many businesses however, even a supplementary income source is quite valuable. The major benefit of affiliate advertising is to your viewer, providing added resources and content that you could not afford to provide on your own.
Marketing projects are done in the context of your own business situation, your location, your industry's competitive environment, the economy, and many other factors. We help you sort through it all to get the right approach for you and your business.
Unless you do Step 5 periodically, you are leaving money on the table.